Resources

Run The Numbers: CJ Gustafson Interviews Jason Kap

July 25, 2024by Jason Kap
Pricing

Blue Rocket’s CEO, Jason Kap, recently sat down with CJ Gustafson on the Run the Number podcast where he spoke of his experiences while at Microsoft as well as working with such SaaS heavy hitters such as Avaya, Google, Cisco,...

Blue Rocket’s ROI Calculator

July 15, 2024by Jason Kap
Pricing

What can Blue Rocket do for your company? Download Blue Rocket’s Pricing Calculator and see, in real time, the potential impact a Pricing Transformation project can have on your bottom line.   Enter the variables for each of the...

Competitive Price Intelligence – Pros and Cons

September 15, 2023by Joshua Williams
Pricing

In the dynamic realm of business strategy, staying ahead of the competition is a primary objective for companies across industries. However, when it comes to pricing decisions, the focus on competitor price intelligence might not be as...

Get Significant and Immediate Impact from Discounting

May 11, 2022by Jason Kap
Sales

Evaluating packaging and pricing is a surefire way to increase revenue but it will take some time to see the results. A faster, and oftentimes more powerful way to increase revenue is via a close examination of your company’s...

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