Jason sits down for round two with CJ Gustafson on the Run the Numbers podcast to discuss the evolution of software pricing and packaging.
After requests for another pricing episode, CJ and Jason take a deep dive into the evolution of software pricing, tracing its journey from the early days of buying hardware and software together to buying software separately, and all the way through the eras to the emergence of SaaS and today’s usage-based and hybrid models.
Jason provides a detailed look at the shifts in the industry, including the rise of application service providers and outsourced infrastructure. Then they look to the future with advice on how CFOs can navigate pricing in the new era of AI. Packed with practical insights, this episode offers a comprehensive guide for anyone looking to understand the past, present, and future of software pricing and packaging.
Click this LINK to hear the the experiences and insight when dealing with some of the the world’s largest companies!
